Archive for the ‘Case Study’ Category

Hovis had suffered a “significant decline” in sales in recent months. The rise of retail price of Hovis set by Premier Foods let retail price differentiate with other competitors. This led to decline in volume. Primier rose dept cost and cover the red with rise from the bank. The bread price is rising, but the quantity demanded [...]


Cheap Flights

05Nov09

The article suggest that European air travel is price elastic at lower part of the market for Ryanair. Change in price at lower segment will affect alot in quantity of passengers and profit. BA thinks the air travel is inelastic at the upper part of the market. Change in price at upper part does not [...]


The article “Japan Recruits Foreign Nurses to Care for Elderly”, talks about Filipino workers coming to Japan to work in nursing homes. I think Japan’s attempt of loosening its immigration policy for more foreign workers to come in was inevitable. It is a good option. Japan now can not circulate with in the coutry. I [...]



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